ABOUT ALIANZA: Latino Business Association
The mission of ALIANZA: Latino Business Association is to promote the success of Des Moines-area Hispanic-owned businesses through education, networking opportunities, and by serving as a link to and for the Hispanic market.
HISTORY
In the fall of 2003, Members of The Greater Des Moines Partnership, along with other business and civic leaders began conducting a feasibility study on how to better address the needs of Latino business owners in Des Moines.
On September 28, 2004 the founding members of ALIANZA: Latino Business Association signed an affiliate agreement with The Greater Des Moines Partnership, providing existing Partnership members with the opportunity to select the newly formed organization as an affiliate membership organization.
With a truly diverse board, the support of the Partnership, plus that of local educational institutions and the media allows ALIANZA to create the opportunity for Latino businesses to market not only within the Latino population, but to the entire Greater Des Moines business community.